Billie Eilish announces ‘Hit Me Hard and Soft’ world tour, revealing Dublin dates


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With the buzz surrounding her eagerly awaited third studio album, HIT ME HARD AND SOFT, slated for release on May 17, Billie Eilish has unveiled plans for a sweeping tour experience, presented by Live Nation, under the banner HIT ME HARD AND SOFT: THE TOUR.

Kicking off in September 2024, Eilish will mesmerize audiences across North America until the year’s end, setting the stage for a captivating journey. Following this, she’ll captivate Australian fans starting in February 2025 before gracing European, U.K., and Irish arenas from April to late July, ensuring a global spectacle of unparalleled proportions.

Following that, she will transition to Manchester’s Co-Op Live arena for a four-date stint starting July 19th before making her way to Ireland to grace Dublin’s 3Arena on July 26th and 27th.

The journey to secure your spot begins with the exclusive American Express® Presale, commencing on Tuesday, April 30. But that’s just the beginning – additional presales will unfold throughout the week, offering ample opportunities to secure your coveted tickets.

For those who miss out on presales, fear not! The general on-sale kicks off on Friday, May 3, exclusively at the official website. American Express® Card Members are in for a treat, gaining access to tickets before the general public starting April 30 (while supplies last) – just one of the many perks of being an American Express® Card Member in the realm of entertainment.

Billie Eilish’s Eco-Conscious Tour

Billie Eilish remains committed to her enduring collaboration with the esteemed environmental nonprofit REVERB throughout this tour, further amplifying the triumphs of past initiatives. Together, they’ve already made a significant impact, having contributed over $1 million to various environmental causes, including greenhouse gas reduction and climate justice projects.

Additionally, they’ve inspired more than 150,000 fan actions, sparking a wave of environmental consciousness. In line with their steadfast dedication to sustainability, this tour will see a concerted effort to reduce greenhouse gas emissions, minimize single-use plastic waste, champion climate action, and introduce eco-conscious concessions.

Furthermore, in partnership with Support+Feed, there will be a deliberate focus on promoting and facilitating plant-based food options, ensuring both the well-being of concertgoers and the planet.

Continuing her steadfast dedication to environmental stewardship in the realm of music and touring, Billie Eilish pledges a meaningful contribution from North American ticket sales to REVERB.

This alliance aims to bolster organizations nationwide tackling the pressing issues of food insecurity and the climate crisis, further underscoring Eilish’s proactive approach to effecting positive change.

REVERB Eco-Village and Support+Feed

Prepare to immerse yourself in the Billie Eilish REVERB Eco-Villages, strategically stationed at two locations within the main concourse of each show. Here, fans will not only engage in the tour’s sustainability endeavours but also forge connections with impactful nonprofits, fostering meaningful action for both people and the planet.

In a collaborative effort to address the critical nexus of climate and food, Support+Feed will unveil a comprehensive 360 campaign throughout the tour. Building on the triumphs of its 2022 campaign, Support+Feed will introduce an enhanced iteration of the Support+Feed Pledge, urging fans to embrace one plant-based meal daily for 30 days.

This initiative will feature an array of digital components and community activations, empowering fans to join the movement toward sustainable eating habits.

Furthermore, fans will have the opportunity to participate in Plant-based Food Drives in select cities alongside the tour. These drives serve not only to raise awareness but also to collect plant-based food donations for distribution to local communities in need, amplifying the tour’s impact far beyond the concert venue.

Transport, Venues and Fan Participation

Fans are urged to join the sustainability push for the tour by using public transportation or carpooling to reduce emissions. Venue partners are also minimizing environmental impact with reduced plastics, recycling, and plant-based food options. Fans are requested to bring reusable water bottles or grab a RockNRefill Nalgene for free refills at Eco-Village stations. They are also urged to wear thrift or borrowed clothes to combat fast fashion.

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